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MUSINGS WITH SABRINA ANNA MASSARI

Sabrina Anna Massari

Q: What is your biggest triumph?

A: My dream was to work with the same dedication as my parents, and now I’m running my father’s company, working day and night. I consider myself blessed to do something I love and something I have always dreamt of since I was young.

 

Q: What is your biggest regret?

A: I don’t really have any big regrets. I have always done what I thought was best for my company and my family, so I’m satisfied.

 

Q: What is your most memorable experience while traveling?

A: Seeing a koala just a few feet away from me in Australia, I couldn’t believe it.

 

Q: Which company do you think is doing a brilliant job in promoting itself?

A: Personally, I really admire what Elon Musk did with SpaceX. I know it has nothing to do with the travel industry, but as the CEO of a smaller agency, it is hard not to love the unbelievable competition that his private company is having with a government-funded organization like NASA.

 

Q: What’s still on your bucket list?

A: Learning everything I can about marketing in order to grow publicize Massari Travel and help it thrive.

 

Q: If you could go to one place before you died, where would it be?

A: When I was young I always wanted to become an astronaut, so I would love to go to space. A more realistic answer would be to see the Great Wall of China.

 

Q: What is the key to creating a bespoke itinerary for a luxury client?

A: Passion, dedication, knowledge, and most importantly, integrity.

 

Q: Who inspires you?

A: Without a doubt, I would have to say my father has been my biggest inspiration throughout my career and my life, too. He started Massari Travel and it is thanks to him that I’m here right now, so I’ll be forever grateful to him and always look up to him.

 

Q: If a traveler only had 48 hours to spend in Italy, where would you suggest they go?

A: This is a hard question, there are so many beautiful places in Italy, therefore it’s almost impossible to choose one, but if I were to pick just one, it would have to be the Amalfi Coast. In my opinion, visiting this area is a must for whomever travels to Italy. I could go on for hours talking about the beauty of the rocky, colorful and quite unreal sights of Sorrento, Amalfi, Positano, and Capri.

 

Q: What is your favorite Italian city?

A: Obviously, Rome, because it is where I grew up and where I began my family. Apart from my emotional ties to this city though, I just love how there is history pouring out of every corner. One area may take you back to Ancient Rome, while another just 10 minutes down the road is a prime example of the Baroque period, and then a few subway stops to the south, you are brought to the 1930s. I think it’s wonderfully fascinating.

 

Q: What is the most outrageous or unusual request you have received from a client?

A: Recently one of my employees was asked by an older client to ensure a “young and beautiful” guide for one of his tours. Needless to say we were all taken aback by that request, and particularly so since all of my employees are women.